The Importance of Local SEO for Your Business
Local search is becoming an increasingly important tool for businesses. With 97% of search engine users looking for nearby information, a business’ ranking in these searches can have a major impact on how many visitors they receive.
To achieve top rankings in local searches, businesses need to have an effective local SEO strategy. Doing so can draw in new customers and boost revenue for the business.
Keyword research
Keyword research is an integral component of any local seo strategy. It gives you insight into what people are searching for when they search online for products or services like yours, helping you rank higher for those keywords so that targeted traffic can flow to your website and convert more customers.